As one of two copywriters working for an E-commerce provider, I wrote content for any number of clients, from TV networks to internationally touring bands to PGA golfers. No two clients are alike. When it comes to product descriptions, I provide a unique voice for each brand, reflecting the personality of the client and their clients. From research to execution to editing, I work to not only convey the message, but also add some excitement and a sense of opportunity.
There's always something intriguing to learn as a copywriter, from recipes and cooking techniques for Rachael Ray to the mating rituals of Klingons for Star Trek.
Clients included: The Discovery Channel, HBO, FX, Fox, NBC, Showtime, Oprah, Jessica Simpson, Rachael Ray, Bubba Watson, Dunkin' Donuts, Stand Up To Cancer, Microsoft Xbox and more.
